SMS Consent Policy

Sleep Well Lady — Trusted Contact SMS Consent & Opt-In

How consent is collected, what messages are sent, and how recipients can opt out.

Last updated: April 18, 2026

Plain summary. Sleep Well Lady is a personal safety app for women. The only SMS the app sends is a manually-triggered emergency alert from the user to a small list of trusted contacts (typically 1–3 family members or close friends) who have already given their consent in person. There is no marketing, no automated drip messaging, no broadcast, and no recurring messages.

1. Who sends and who receives

2. How consent is collected (standalone opt-in)

Trusted contacts opt in before any SMS can be sent to them from our Twilio toll-free number. Consent is collected on a dedicated standalone opt-in page (sleepwelllady.com/opt-in.html) that contains only the SMS service description and a single "I agree to receive these SMS" button. This consent is not bundled with any Terms of Service, Privacy Policy, account creation, or other agreement.

  1. The app user adds a trusted contact's name, phone number, and (optionally) email in the app's Settings. This is account setup — not consent.
  2. The app prompts the user to send a one-time introductory SMS to that contact from the user's own phone (using the device's native Messages app — not from our Twilio number). This intro contains a link to the standalone opt-in page above.
  3. The contact opens the link and reviews the SMS terms in isolation, on a page whose only function is to collect SMS consent. They click "I agree to receive these SMS" to opt in, or "No thanks" to decline.
  4. Until the contact has explicitly opted in via that page (or until the user has otherwise documented direct consent), our Twilio toll-free number does not send messages to that contact.
  5. Recipients may also opt out at any time by replying STOP to any message from our toll-free number, by emailing support@sleepwelllady.com, or by asking the user to remove them from her trusted contacts.

Sample consent / intro message (sent from the user's own phone)

Hi [Name] — quick heads up: I just added you as a trusted safety contact in my sleep-safety app. If I ever feel unsafe at night, the app can send you a silent alert so you know to come check on me. Nothing is happening right now. This is a precaution, and I want you to know your number is saved there so it is not a mystery if you ever hear from it. If you ever get a silent alert from this app, please do NOT call, ring, or text my phone — any of that could alert the person hurting me, and I may not be able to respond anyway (drugged, hurt, or phone not with me). Instead: • Treat it as a wellness check — come to where I am in person • Bring someone with you — a friend, a neighbor, or a trusted officer you personally know. Do not come alone if you can help it • Quietly reach anyone else I have named as a backup so we have more eyes on it • Use your own judgment about calling 911 — police do not always help in situations like this, so trust your read of what is safest for me Women supporting women matters. Thank you for being someone I trust.

3. What messages we send (and when)

SMS from our Twilio number is sent only in two scenarios:

We do not send: marketing messages, promotional offers, surveys, newsletters, scheduled check-ins, advertising, or any automated recurring messages.

Sample emergency alert message (real)

I need help — this is [Sender]. I can't talk safely right now. Please don't call or text my phone - it could put me in more danger and I may not be able to respond. Instead: - Come to the location below in person - Bring someone with you - a friend, neighbor, or someone you trust. Don't come alone if you can avoid it - Quietly reach anyone else I've told you to contact - Use your judgment about 911 Updated location may follow in this thread. Live location: https://maps.google.com/?q=37.7749,-122.4194 (±20m) Reply STOP to opt out, HELP for help. Msg & data rates may apply.

Sample test alert message (during setup)

⚠ TEST MESSAGE — this is a setup test, not a real emergency. You can reply 'got it' to confirm receipt. This is how a real silent alert from my sleep-safety app will look: [same body as above]

4. Message frequency

5. How to opt out

Recipients can opt out at any time by:

Help: Reply HELP to any message to receive instructions on opting out, or email support@sleepwelllady.app.

Re-subscribe: Reply START or UNSTOP to resume receiving messages after opting out.

6. Carrier and regulatory notice

7. Privacy

8. Contact

Sleep Well Lady
Email: support@sleepwelllady.app
For questions about this consent policy, SMS opt-in/opt-out, or carrier compliance.

If you are currently in danger, please call 911 or your local emergency number directly. This app is a supplement to — not a replacement for — emergency services.